Dick’s Cyber Monday
Dick’s Cyber Monday deals are live now! Don’t miss the Biggest Online Shopping Day of the Year!
If you don’t know what Cyber Monday is, Wikipedia states that Cyber Monday is a marketing term for the Monday after Black Friday, the Friday following Thanksgiving in the United States, created by companies to persuade people to shop online. The term made its debut on November 28, 2005 in a Shop.org press release entitled “‘Cyber Monday’ Quickly Becoming One of the Biggest Online Shopping Days of the Year”.
According to the Shop.org/BizRate Research 2005 eHoliday Mood Study, “77 percent of online retailers said that their sales increased substantially on the Monday after Thanksgiving, a trend that is driving serious online discounts and promotions on Cyber Monday this year (2005)”. In 2010, comScore reported that consumers spent $1.028 Billion online on Cyber Monday (excluding travel, 2009: $887M), the highest spending day of 2010.
Store Overview of Dicks.com
DICK’S Sporting Goods was founded in 1948 when an 18 year-old Dick Stack was working at an Army surplus store in Binghamton, New York. An avid fisherman, Dick was approached by the store owner to come up with a list of products needed to get into the fishing tackle business. After Dick presented his suggestions, the owner told him he was a dumb kid and had no idea what he was doing. Dick was upset and promptly quit. He went to his grandmother’s house where he spent a lot of time as a kid and told her what had happened.
Dick’s grandmother asked how much it would cost to build the store himself. Dick said it would cost $300. His grandmother then went to the cookie jar where she kept her life savings and gave him $300 and told him “do it yourself.” Dick used that money and his relentless work-ethic to open a bait-and-tackle shop in Binghamton. By 1958, he expanded his product line to include much of what you’ll find at DICK’S Sporting Goods today.
Ed Stack, Dick’s son, is the current CEO and Chairman of DICK’S Sporting Goods. He and his siblings bought the store from their father and are responsible for taking two stores and growing the chain to over 500 stores.
Dick’s family continues to offer the finest quality products at competitive prices, backed by the best service anywhere. Like you, we have a real passion for sports.
Dick’s Sporting Goods, Inc. is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel and footwear in a specialty store environment. The Company owns and operates Golf Galaxy, LLC, a golf specialty retailer and eCommerce websites and catalog operations for both Dick’s Sporting Goods and Golf Galaxy.