Kmart Cyber Monday

Kmart Cyber Monday deals are live now!  Don’t miss the Biggest Online Shopping Day of the Year!

If you don’t know what Cyber Monday is, Wikipedia states that Cyber Monday is a marketing term for the Monday after Black Friday, the Friday following Thanksgiving in the United States, created by companies to persuade people to shop online.  The term made its debut on November 28, 2005 in a Shop.org press release entitled “‘Cyber Monday’ Quickly Becoming One of the Biggest Online Shopping Days of the Year”.

According to the Shop.org/BizRate Research 2005 eHoliday Mood Study, “77 percent of online retailers said that their sales increased substantially on the Monday after Thanksgiving, a trend that is driving serious online discounts and promotions on Cyber Monday this year (2005)”. In 2010, comScore reported that consumers spent $1.028 Billion online on Cyber Monday (excluding travel, 2009: $887M), the highest spending day of 2010.

Store Overview of Kmart.com

Kmart, a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ: SHLD), is a mass merchandising company and part of ShopYourWay, a social shopping experience where members have the ability to earn points and receive benefits across a wide variety of physical and digital formats through ShopYourWay.com. Kmart offers customers quality products through a portfolio of exclusive brands that include Sofia by Sofia Vergara, Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense.

At January 28, 2012, Holdings operated a total of 1,305 Kmart stores across 49 states, Guam, Puerto Rico, and the U.S. Virgin Islands. This store count consists of 1,279 discount stores, averaging 94,000 square feet, and 26 Super Centers, averaging 169,000 square feet, and includes 60 Kmart stores that we plan to close in the first half of 2012. Most Kmart stores are one-floor, free-standing units that carry a wide array of products across many merchandise categories, including consumer electronics, seasonal merchandise, outdoor living, toys, lawn and garden equipment, food and consumables and apparel, including products sold under such well-known labels as Jaclyn Smith and Joe Boxer, and certain proprietary Sears brand products (such as Kenmore, Craftsman, and DieHard) and services.

Beginning in 2011, we now offer an assortment of major appliances, including Kenmore-branded products, in virtually all of our locations. There are 978 Kmart stores that also operate in-store pharmacies. The Super Centers generally operate 24 hours a day and combine a full-service grocery along with the merchandise selection of a discount store. There are also 22 Sears Auto Centers operating in Kmart stores. Sears Auto Centers offer a variety of professional automotive repair and maintenance services, as well as a full assortment of automotive accessories. Kmart continues to offer its layaway program, which allows customers to cost-effectively finance their purchases. In addition, we have expanded the ways our customers can receive their purchases, allowing our customers to buy online and pick up in store. This service, powered by MyGofer, is now available in over 900 Kmart stores via either mygofer.com or kmart.com. Kmart also sells its products through its kmart.com website.

Kmart Store Facts

Kmart Super Centers – Kmart Super Centers are combination full-service grocery and general merchandise stores. Most Kmart Super Centers operate 24-hours a day and offer special services.

• Kmart Super Centers range in size from 140,000 to 190,000 sq. ft.
• Kmart Super Centers feature in-house bakeries, USDA fresh meats, fresh seafood – delivered daily of course, a full delicatessen and a variety of specialty food kiosks.
• The average Kmart Super Center carries between 100,000 and 150,000 SKU’s.

Traditional Kmart Stores – The traditional Kmart store is the one most people recognize.

• Traditional Kmart stores average between 80,000 to 120,000 sq. ft. in size.
• Kmart stores carry a full selection of general merchandise and include a Pharmacy.
• The average Kmart store carries between 60,000 and 80,000 SKU’s.
• The first Kmart store opened in Garden City, Michigan in March 1962.